Fan-NIL.com | 50/50 Auction — Revolutionizing NIL Fundraising

The Context • The Opportunity • The Solution

The Fan-NIL Model vs. Today's Reality

Traditional NIL fundraising leans on a handful of major donors. Fan-NIL activates the entire stadium.

Traditional NIL Model

Limited Participation

Relies heavily on a small group of high-net-worth "donor whales."

High Volatility

Funding fluctuates wildly with donor fatigue and economic conditions.

No Fan Engagement

Leaves the average fan on the sidelines with no clear way to contribute.

The Fan-NIL Model

Mass Engagement

Micro-participation ($5, $10, $20) lets every fan in the stadium play a part.

Sustainable Revenue

A recurring, reliable funding stream driven by volume — not just wealth.

Quadruple Win

Transparency and accountability benefit athletes, fans, teams, and non-profits.

The goal: turn fan passion into sustainable athlete support.

The Solution: NIL 50/50

How the 50/50 Auction Works

A live raffle where the jackpot grows with every ticket sold throughout the game — and everyone wins.

Fan Winner NIL Collective

50/50The Split

1
The jackpot grows all game
Fans buy tickets at affordable tiers; the pot climbs live on the videoboard.
2
One fan wins half
50% goes to one lucky fan — a shot at life-changing cash at every home game.
3
Athletes get the other half
50% flows directly to the OU NIL Collective for sustainable, recurring athlete support.
4
Fan-NIL runs everything
Technology, staffing, secure payments, and compliance — full end-to-end operations with transparent accounting for every dollar raised.

Game Day Operations

End-to-End Management, Six Steps

From preseason setup to the final payout, Fan-NIL handles every touchpoint.

STEP 01

Preseason Setup

Approvals, game schedules, and POS/QR readiness. Staff training and signage placement throughout the venue.

STEP 02

Sponsor Integration

Partner branding integrated into digital assets, tickets, and kiosk wraps across the venue.

STEP 03

Ticket Sales

In-venue ambassadors and mobile QR codes, with tiered pricing ($5, $10, $20, $50) to maximize volume.

STEP 04

Secure Payments

Fan-NIL tech processes every transaction securely. Live jackpot totals on videoboards build the excitement.

STEP 05

The Drawing

Winner selected electronically and announced late-game or postgame — notified instantly via SMS and app.

STEP 06

50/50 Distribution

Half to the winning fan, half to the NIL Collective — with immediate reconciliation and reporting.

Value Proposition

The "Quadruple Win" Model

Four stakeholders. Four clear wins. One transparent system.

The Fans

Affordable entry points ($5+) let everyone participate.
Real-time transparency on jackpot growth via videoboards.
Enhanced game-day excitement with life-changing prizes.

The Athletes

A sustainable, recurring NIL funding source.
Broader support across all sports programs — not just football.
Reduced reliance on donor fatigue and volatility.

The Athletic Department

Increases fan engagement and "stickiness" at venues.
Valuable data insights on fan participation behavior.
New sponsorship inventory — digital, print, and audio.

The Community

Local non-profit collaborations at every event.
Shared goodwill through charitable giving components.
Strengthens the bond between the university and the state.

Partnership & Execution

Presenting Sponsors & Rollout

Launching with trusted brands and a phased plan built to scale.

Love's Travel Stops

Official Partner

Simple Modern

"Good Everywhere"

Phase 1 • First 2 Home Games

Pilot Program

Initial tech deployment, staff training, and system stress-testing.

Phase 2 • Mid-Season

Optimization

Refining operations and scaling ticket-sales ambassadors.

Phase 3 • Full Season

Full Scale

Complete rollout across all venue touchpoints and marketing channels.

Partnership Deliverables

Premium In-Venue Signage Videoboard Jackpot Integration Digital & Social Campaigns Co-branded Merchandise

The 50/50 Auction That Funds the Future of College Athletics